Customer Stories

This document provides an overview of how different customers use Definitive.

Context

Today, there are two ways for users to interact with Definitive:

User Category	Products used today	Onboarding	Customers?
Individual Crypto Traders, Whales/HNWI, Yield Farmers	Definitive Platform	Self-Serve	Yes
Liquid Crypto Funds, Family Offices, VCs, DAOs	Definitive Platform	White-glove	Yes
Wallets, Aggregators, Custodians (Integrators)	Definitive API	White-glove	Yes
Traditional Institutional Investors (eg. Franklin Templeton, Fidelity, VanEck)	Definitive is building relationship with these firms, but they are not active onchain today.	N/A	Future

Background

Segment**:** Institutional Investor
Goal**:** Outperform BTC by trading altcoins across CeFi and DeFi.
Needs**:** Uses services like Falcon-X or Coinbase Prime in CeFi and seeks a similar platform for onchain trading.

Challenges

Faces fragmented liquidity and inefficiency in managing trades across various DEXs.
Difficulty in executing large altcoin trades without market impact, often spending over 12 hours on manual execution.
Requires AML checks on specific pools if operating as an RIA.
Lacks visibility into exact costs post-trade, leading to time-consuming reconciliation.

Solution

Definitive’s Advanced Trading product provides an end-to-end solution for these users. Some highlights include:

Access TWAP and other Advanced Order Types for any asset on 6 EVM chains & Solana through one platform.